Press Releases

Expressive Controller Unlocks Effects in Serato ITCH

Cumberland, R.I. (Jan. 14, 2010) – Numark, the world’s leading manufacturer of DJ technology, announces immediate availability of NSFX, the effects controller for use with the company’s NS7 premium software-performance controller. Numark developed NS7 and NSFX in strategic partnership with software developer Serato. Numark will exhibit NSFX and NS7 at the 2010 Winter NAMM Show in Anaheim, CA, booth 6400, January 14–17.

NS7 owners can now take advantage of Serato ITCH's effects capabilities with NSFX. Designed in collaboration with Serato for the ITCH system, NSFX is designed to mate perfectly with NS7, delivering seamless integration and hands-on control of the wide range of effects built into ITCH.

DJs attach NSFX to NS7’s integrated laptop stand for convenient access to effects controls. Designed to match the high-quality fit and finish of NS7, NSFX delivers the same robust, professional feel that NS7 users have grown accustomed to. Because Numark designed NSFX in collaboration with Serato, it is instantly compatible with the latest version of ITCH, which DJs can download at http://serato.com/itch All c.ontrols are pre-mapped and no software-driver installation is needed to easily allow DJs to literally plug and play with NSFX. Club DJs will appreciate NSFX’s light-up controls that indicate each control’s setting and/or status for visual feedback in virtually any lighting environment.

About NS7
NS7 is a complete computer-performance solution for cutting-edge DJs. It advances the art of performing with software, delivering the feel of motorized, adjustable-torque, aluminum turntable platters complete with vinyl, slipmats and 45 RPM adapters while offering Strip Search (patent pending) virtual-needle drop controls and a host of other innovative features. Separating the two turntable decks is a premium DJ mixer with replaceable, digital VCA crossfader and line faders, firm, rubberized knobs, rugged switches and buttons. DJs will not only be impressed by NS7’s feel, but also its precision control. Numark and Serato developed a communication protocol for communication between NS7 and the computer that sends MIDI data over a single USB cable at more than ten times the standard resolution. The result is extremely high-resolution control with full MIDI compliance. As a result, NS7 can also work with most DJ software including Numark’s CUE 6 and Native Instruments’ Traktor Pro.

NS7 contains a high-quality, 24-bit digital audio interface with mic/line input and headphone and system outputs. A single USB cable carries all audio and control data between NS7 and the computer for simplicity of system configuration and minimal setup time. Professional DJs will find NS7 to be built to outstanding levels of quality. Its heavy gauge metal housing and components have all been designed for durability on stage and reliability under the punishing conditions of the road.

“Serato and Numark have worked closely to make sure that the integration between NS7, NSFX and ITCH remains as seamless as it always has been,” said Adam Cohen, Director of Business Development, Numark. “We think both existing and future NS7 owners will be thrilled by the extended functionality that NSFX provides.”

NSFX is available now from musical instrument and DJ retailers.

Serato™ is a trademark of Serato Audio Research.
Traktor is a registered trademark of Native Instruments GmbH.